[Sports]Ronaldo has helped boost Juventus social media presence by 68%

Cristiano Ronaldo has helped boost Juventus social media presence by 68% and they’ll reap the rewards by tripling the Jeep sponsorship deal, claim Tuttosport.

The striker’s signing last summer was almost as important off the field as on, with statistics showing their social media followers have leapt from 49.7m to 83.8m in just over a year.

This is having an inevitable knock-on effect for the club when negotiating new sponsorship deals, as seen by Adidas increasing their investment with a contract worth €51m per year to 2027.

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